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WHY PINPOINT RIVALS GOOGLE IN THE ARENA OF SUSTAINABILITY IN THE BUILT ENVIRONNEMENT

Date : 2014-04-23
Composantes : Gestion du changement
Enjeux : Enjeux par industrie/technologies de l'information et produits électroniques

Google is great, isn’t it? How many times a day do you Google? Once or twice? Or is it likely to be reaching the mid-twenties? So, it was interesting when a colleague commented recently “If you’re on page four of Google you may as well just give up and go home”. We’ve all been there. How many times do you get to the bottom of the second page of results and have that inward sigh, where nothing has caught your eye, and you suspect that your next Google search will be “how to google search”. So, where next?

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