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JAPANESE COMPANY CREATES FLOATING BILLBOARD TO CLEAN POLLUTED RIVER

Date : 2014-06-13
Composantes : Recherche, développement et innovation
Enjeux : Impacts spécifiques/eau

Shokobutsu Hana, a natural cosmetics sub-brand from Japanese company Lion, has launched a campaign to build awareness of the “healthy beauty brought by the power of nature” by literally cleaning a polluted river with an 88-foot floating organic billboard

Article en ligne : www.sustainablebrands.com/news_and_views/brand_innovation/mike_hower/japanese_company_creates_floating_billboard_clean_pollute