If you ever want to one-up someone in a conversation about corporate social responsibility, all you have to do is toss in the words “Unilever” or “Paul Polman,” and it’s over. It’s done. Unilever and Polman can’t be topped. You win.
Article en ligne : www.triplepundit.com/2015/10/ben-jerrys-ceo-get-social-impact-game/